Faridah is Head of Southeast Asia for Copperleaf Technologies, leading regional business development and growth activities and overseeing cross-functional teams located in the region. As a member of the senior leadership team within the rapidly growing Asia Pacific & Japan business of Copperleaf, Faridah is involved in all business-critical activities from strategy and operating model evolution, recruitment and people development, product enhancement, business growth strategies to brand awareness and marketing. Faridah is involved in a number of global innovation initiatives at Copperleaf, particularly those supporting Copperleaf’s Environmental, Social & Governance (ESG) value proposition.

Prior to Copperleaf, Faridah spent over 10 years in strategic management consulting, with Boston Consulting Group (BCG) and Capgemini Consulting UK(now Capgemini Invent). She has led and delivered multiple strategy and implementation engagements for clients in Southeast Asia, mainly across public sector, GLCs and energy.